Klaus Sommer Paulsen

Klaus Sommer Paulsen is an internationally renowned expert in merging narratives with experience design for themed and branded experiences. As the CEO and founder of AdventureLAB, he focuses on how storytelling, the experience economy, creative development, and technology can strengthen brands, organisations, and communities. As a lecturer and instructor in both the academic and professional realms, he has three decades of experience with training at multiple levels and career stages.